THE COMMONS

I led the brand strategy, identity, copywriting, and website design for The Commons—a breakthrough ‘distraction technology’ app that empowers school leaders to create safe, supportive learning environments. By automatically activating upon arrival, the app pauses disruptive social media while keeping vital communication channels open, redefining presence and togetherness in schools. Its smart, privacy-first design offers automated, sustainable activation, real-time analytics, and personalized support, all of which drive lasting behavioral change and deeper engagement.